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CWT Appoints New VP of Enterprise Vertical Sales

August 30, 2021

Bill La Peer appointed Vice President of Enterprise Vertical Sales

Minneapolis, 30 August, 2021: CWT, the Business-to-Business-for-Employees (B2B4E) travel management platform, has appointed William “Bill” La Peer as Vice President of Enterprise Vertical Sales. In this role, Bill leads CWT’s strategy in winning new global accounts within the Fortune 500 financial services market across the Americas, APAC, EMEA, and LATAM while also supporting key client optimization and retention efforts with CWT’s industry-leading client portfolio for the niche market.   

Based in Michigan, USA, Bill reports into Darren Toohey, Head of Global Sales, and is part of CWT’s global sales leadership team. Bill joins CWT with vast corporate travel experience having held several senior executive roles including SVP of Sales at BCD Travel, Chief Commercial/Operating Officer at Executive Travel and, most recently, Vice President of Global Corporate Solutions for industry leader Partnership Travel Consulting, or PTC.

“Given my varied industry experience over the last 25+ years, I’ve certainly known and respected CWT and many of its team members for a long time. It’s exciting to join the CWT team now and work together as we look past the pandemic to the return of productive business travel that helps our clients grow,” Bill shared.

Darren Toohey, CWT Head of Global Sales, agreed. “With the travel industry in recovery, CWT will continue to evolve and expand with cutting-edge solutions that empower our clients and their travelers. I am thrilled to have Bill join our sales team. His experience and knowledge are great assets and as we look to further expand our client base, Bill will be a strong contributor to those efforts.”

CWT is a Business-to-Business-for-Employees (B2B4E) travel management platform. Companies and governments rely on us to keep their people connected – anywhere, anytime, anyhow – and, across six continents, we provide their employees with innovative technology and an efficient, safe, and secure travel experience.


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