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Raising awareness of carbon emissions

Carbon emission reporting and communication

CWT

Industry:

FMCG

Scope:

Global

Results at a glance: 

  • Sustainability goals integrated into the travel program KPIs
  • Awareness created internally with quarterly CO₂ emissions dashboards delivered to senior leaders
  • Top travelers engaged in the initiative receiving monthly CO₂ mailing with their relevant CO₂ consumption and footprint with environmental impact comparison
  • CO₂ emissions data used for annual internal reporting to evaluate results across all lines of business
  • The business travel team recognized internally as high contributors to the CO₂ reduction initiative

 

Challenge

A global client is undergoing a transformation to innovate, produce, consume and grow sustainably and responsibly. It impacts the entire value chain and involves every business line and product.

The client has requested support from CWT Solutions Group to obtain CO₂ data emissions for their business travel spend. The objective is to measure the current carbon footprint, take actions to reduce carbon emissions and raise awareness internally.

Solution

CWT Solutions Group solution covers three areas:

1. Develop a custom methodology of CO₂ calculations according to the company’s specific requirements.

2. Create a CO₂ dashboard based on stakeholder requirements, targeted to different audiences covering:

  • Company hierarchy
  • CO₂ overall travel footprint
  • CO₂ evolution y-o-y
  • CO₂ evolution vs. transactions
  • Travel categories

3. Create a communication plan for travelers and the different business lines to raise awareness. This includes monthly email communication of CO₂ emissions generated YoY and over the last quarter to the company’s top 100 travelers. It shows CO₂ emissions and provides tips to reduce emissions.

Results

The initiative enabled the client to integrate ‘sustainability’ into the travel program KPIs and meet its objective to introduce sustainability goals into the travel function. It also created high awareness internally with:

  • Quarterly dashboard with monthly data around CO₂ emissions delivered to senior business leaders
  • Monthly CO₂ mailing to top travelers with their relevant CO₂ consumption and footprint with environmental impact comparison
  • Data used for annual internal reporting to evaluate results across all lines of business

The business travel team was recognized internally as high contributors to the CO₂ reduction initiative.

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