Traveler engagement – case study

Understanding employee needs to boost engagement

CWT

Industry:

Manufacturing industry

Scope:

Global

Results at a glance:

  • Improved understanding of employee needs
  • Targeted communication and compliance efforts
  • Addressed savings opportunity of US $500K (1% of travel spend)

“Their aim was to increase traveler satisfaction with the company’s program and processes, improve policy compliance and drive savings.”

Challenge

A manufacturing company wanted to better understand its travelers’ behavior and came to CWT Solutions Group for help. Their aim was to increase traveler satisfaction with the company’s program and processes, improve policy compliance and drive savings.

Solution

CWT Solutions Group conducted a deep analysis of the company’s travelers and their booking patterns. We focused most on their frequent travelers and travel arrangers to enable the best results with smallest changes. Through this work, we were able to identify a few key areas of noncompliance to target within those groups.

Results

This work increased the client’s understanding of their traveler needs. With targeted communication and compliance efforts focused on areas that could make the biggest difference, they were able to address a savings opportunity of US $500K (1% of travel spend).

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